February 16, 2016
Way over yonder in the furthest reaches of western Canada lies British Columbia, a province which has produced a pretty staggering number of cool musicians: Japandroids, Matthew Good, and Carly Rae Jepsen all hail from there. National treasure Nardwuar the Human Serviette calls Vancouver home. So it’s only fitting that the provincial government recognize the region’s vibrant and diverse arts community by throwing some money into the cause.
BC’s premier Christy Clark did just that on February 11, announcing they’d be putting a $15 million dollar grant toward the creation of a music fund to help the local music industry. A press release states that Creative BC will be the vessel through which the BC Music Fund will be administered, and “will help support activity in the music sector in British Columbia in order to diversify B.C.’s economy, stimulate foreign direct investment, enhance music tourism, stimulate the creation and retention of jobs and encourage increased activity in regional centres.” The hope is that the fund will help create jobs and make BC a destination for “live music and music tourism.” They haven’t said yet just when and where the money will be spent.
Perpetual charmer Michael Bublé, a Burnaby native, was on hand to help announce the creation of the fund, stating that British Columbia has the potential to become the “Nashville of Canada,” according to a Globe and Mail feature. It could be a long road to making a place like Vancouver Canada’s “Music City,” but this is certainly a step in the right direction. Just don’t tell Toronto, who’s already claiming to be Canada’s version of another American Music City.